Social Media Positivity

Word spreads fast on social media and gives platforms the immediate ability to influence people’s feelings and opinions. Social media has certainly done its part during the spread of the coronavirus. 

Some of this spread of information is bad, causing an infodemic. Nearly one-third of people have seen misleading info related to COVID-19 on social media. 

However, there is plenty of news that is good and spreads positivity. Here are some ways your business can help continue the spread of positivity during these uncertain times.  

Encouraging Social Distancing

This is perhaps one of the most important things to be sharing on social media. Social distancing is the best defense we have against the coronavirus right now. This may not be a positive, “cheer up” kind of message, but it’s a much needed one that should get to as many people as possible. 

It is important to stay diligent with social distancing. Local businesses joining in on the fight is a great way for people to stay informed and motivated to follow directions. With more than a 1000 percent increase in the spread of COVID-19 keyword shares, the encouragement of social distancing needs to be one of the messages. 

Spread Positive Stories

One obvious way to stay positive on social media is to spread positive stories. Sharing much needed heart-warming stories is really helpful, whether the stories are related to COVID-19 or not.

Actor John Krasinski has been hosting an online “newscast” called Some Good News, where he shares stories like these. A new #allinchallenge is spreading around in which people pledge to help those in need. Joining in on these hashtags or creating your own is a great way to spread more positivity.

Spread Helpful COVID-19 Information

To go along with encouraging social distancing, it is also essential that we share helpful information regarding COVID-19. It is important that this information is valid and not spreading unwarranted rumors, since many are using social media to stay informed. Use reputable sources for information, such as sharing a WHO (World Health Organization) article. 

Spreading helpful information is often undervalued. Social media is powerful, and when used right, it can help those in need faster than other mediums of communication. In this way, it will help increase the overall positive, resilient tone that social media has right now. 

Share Your Quarantine Experience

It is nice to know that we are in this battle together. A great way to show this is to share your business’s quarantine experience on social media. Staying relatable to others shows that we are going through the same thing. 

When others see videos of people being creative, having fun, and just making the most of the quarantine, it inspires a sense of camaraderie. 

Positivity is a must. There is still so much uncertainty surrounding COVID-19, so do your best to keep spirits high!

To learn how to better manage your social media presence, get in touch with a social media specialist at Rizzo Young Marketing.