Posts tagged Google
ChatGPT Search: Revolutionizing the Search Engine Landscape

ChatGPT Search represents a major leap in the evolution of search technology, shifting from basic directory-style listings to AI-driven solutions that deliver personalized, real-time answers. With OpenAI’s innovative approach, ChatGPT Search enters the field as a strong competitor, challenging traditional engines like Google and Bing with a conversational, AI-infused design that prioritizes clarity and privacy.

Read More
SEO Horror Stories

Halloween has come and gone, but these SEO horror stories are nonetheless scary.

If you are familiar with the world of SEO, then you know that things do not always go to plan, and when they go wrong… it can be disastrous. The thing is, there are plenty of resources online on how to correctly approach SEO, and what you should do, which is great! But there are not all that many resources showing the dark side of SEO, and how it can go wrong.

The sad thing is that most of the time, these SEO malpractices are not purposeful. Rather, they are often the result of people optimizing their websites poorly without actually realizing they are making a mistake (or doing something they can get penalized for). Here are some textbook examples of how not to approach SEO.

Read More
Using SEO to Drive Business

As soon as you open your business, you have entered the world of SEO marketing.

Whether you were aware of it or not, search engines have already begun scanning and indexing your company’s and employee’s digital properties to see how well they should rank.

Similar to any other form of marketing, SEO, also known as search engine optimization, can be enhanced over time. While every business is unique, there are overlapping SEO strategies that can provide better results in your online marketing leading to faster business growth and brand recognition.

Read More
Goodbye, Google+

It was only a matter of time, but now, Google+ has officially been marked for execution.

Although it started out promisingly enough, Google+ never really amounted to more than a discounted Facebook clone. And it’s surprising, really.

A platform designed by one of the greatest companies in the world should’ve had continents full of user data, preferences, and other resources need to create the best social media platform to ever exist.

Read More
How I Beat Anthony Rizzo

Our marketing agency is based in Chicago, a town shared with extremely popular World Series champion, Anthony Rizzo. And articles on the champ dominated search results.

When we first formalized our company at the beginning of April, Rizzo Young Marketing’s SEO was virtually nonexistent. Being a new company, this makes perfect sense.

But with our combined backgrounds, Maria and I knew exactly where to start: Organic Content. We created social media profiles across every mainstream platform, created a secure, mobile-friendly website, and set up our Google My Business listing. But there was one major issue.

Read More