Scharm Floor Covering
Scharm Floor Covering shows its customers how to bring life into their living space. With a lineup of luxurious flooring, wall coverings, and backsplashes, this Chicagoland staple has introduced style and comfort to Chicagoland residences for over 45 years.
Scharm Floor Covering shows its customers how to bring life into their living space. With a lineup of luxurious flooring, wall coverings, and backsplashes, this Chicagoland staple has introduced style and comfort to Chicagoland residences for over 45 years. Where Scharm Floor Covering succeeds as a flooring business is its artistic attention-to-detail and consultative approach to flooring. Regardless of whether you’re a residential or a commercial flooring client, when you inquire into luxury vinyl, carpeting, hardwood, laminate, the dedicated Scharm Floor Covering team will help you visualize the best fit for your living space.
When approaching Rizzo Young Marketing LLC, Fred Scharm believed one of the core problems laid among its content marketing strategy. While Scharm Floor Covering had a social media presence across Facebook, Instagram, LinkedIn, Google My Business, and Twitter, the flooring brand was reaching a very limited audience. Rizzo Young found that the primary reasons for this were the lack of a social media advertising budget, rushed content, and no emphasis on search engine optimization. Starting out, our marketing and advertising agency recommended that Scharm Floor Covering lead with Facebook, Instagram, and a consistent blog strategy, focusing more on delivering quality and attention-to-detail to a couple of social media platforms, as opposed to spreading the flooring company thinly across the board.
“Rizzo Young Marketing has been a God sent to me and my floor covering business. My last digital marketing company couldn’t grasp the flooring business. Rick Young not only understands my business but makes suggestions to make my business better. I have been extremely happy with their services.”
The result of these efforts eventually led Rizzo Young Marketing LLC to engage potential Chicagoland customers, build Scharm Floor Covering’s social media following, and greatly enhance their local SEO to the point where the brand took over the number one slot in the Google My Business three-pack, driving countless calls, direction requests, and websites visitors towards the Des Plaines-based flooring business. To date, Scharm Floor Covering’s team is a standout in the Des Plaines area and a staple of the Chicagoland community. Its unified digital marketing strategy enables it to consistently interact with clientele in the online world, while the team engages with them in its stunning showroom.
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Lee Scott Perres, P.C.
After leaving a nationally ranked banking foreclosure law firm, Lee Perres set out to imagine his own vision for real estate law. With 40 years of experience in the legal world, Lee Scott Perres, P.C. shows clients from homeowners to serial investors how to command real estate.
After leaving a nationally ranked banking foreclosure law firm, Lee Perres set out to imagine his own vision for real estate law. Lee Scott Perres, P.C. was invented for real estate law, including real estate transactions, real estate litigation, title insurance matters, real estate leasing, boundary disputes, and mortgage foreclosure. With 40 years of experience in the legal world, Lee Scott Perres, P.C. shows clients from homeowners to serial investors how to command real estate.
Practicing law is one thing. Practicing law and launching a business is an entirely different animal. When collaborating with Lee Perres to launch his independent law firm, Rizzo Young Marketing LLC recommended setting up a website as his firm’s “online headquarters”. Beyond that, Lee Scott Perres, P.C. would feature bimonthly blogs and consistent social media content across Facebook, LinkedIn, and Google My Business. The goal was to reach out to his current network, which he had accumulated throughout his career, inform them of the new real estate law firm, and engage them regularly about news, services, and more related to his firm and the legal industry as a whole.
“Rizzo Young Marketing is terrific. This is my second go-round with Rick and Maria and they are a pleasure to work with. They care deeply about their clients and their business. They are up to date and very savvy about what works. Most importantly, they do it with integrity and honesty and always have my (their client’s) best interests at heart. I highly recommend them and look forward to working with them for a long time.”
Rizzo Young Marketing LLC worked with Lee to develop a baseline digital marketing presence, expanding the reach of Lee Scott Perres, P.C. over time. With Facebook and LinkedIn marketing, Lee has been able to continually enhance relationships with colleagues, along with key Illinois real estate organizations, including Attorneys’ Title Guaranty Fund, North American Title Insurance Company, Fidelity National Title, First American Title, Chicago Title, the American Land Title Association, and the Illinois Land Title Association. Most recently, Rizzo Young established a Lincolnshire business listing to accommodate Lee’s remote work throughout the coronavirus pandemic, which already ranks at the top of the Google My Business three-pack. Similarly, Lee Scott Perres, P.C. ranks in the top 20 Chicago real estate law firms out of hundreds. Lee Scott Perres, P.C. continues to aid Illinois residents and commercial entities in their real estate endeavors, offering boutique law service hand-in-hand with big law experience.
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Venus Travel
For Venus Travel, the world is their specialty. Owned and operated by the Conenna family, this travel agency creates tailored domestic and international packages to some of the world’s finest locales, spanning six continents.
For Venus Travel, the world is their specialty. Owned and operated by the Conenna family, this travel agency creates tailored domestic and international packages to some of the world’s finest locales, spanning five continents.
Although Venus Travel goes back to ‘68, they recognized the need for assembling a modern digital presence. When approaching Rizzo Young, the owner, John Conenna, wanted to present high-level information on his travel agency to potential clients, while simultaneously showing reverence to his family’s legacy and the Chicagoland Italian-American community that views Venus Travel as a local institution. Keeping these factors in mind, Maria and Rick set out to redesign the Venus Travel website through Squarespace, incorporating high-quality imagery and preparing professional copywriting to clearly communicate their brand’s messaging.
“Rizzo Young Marketing is what your business needs in the modern era. They are very capable of taking your business to the next level by concentrating on the strengths and weaknesses to make it perfect in the marketing world. At Venus Travel, we are always looking to better ourselves for our clients, look no further than Rizzo Young Marketing.”
The result of Rizzo Young’s website redesign efforts led Venus Travel to fully reimagine its website aesthetic and user experience. After greeting visitors with a hero video on the homepage, the redesigned site showcases Venus Travel’s repertoire of booking locales. Meanwhile, the site still pays homage to the Conenna family roots, successfully blending together traditionalism with tech-friendly modernism. Most significantly, website analytics rose in numerous key areas, allowing Venus Travel to show brand new audiences why the world is their specialty.
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Des Plaines Chamber of Commerce & Industry
One of the largest Chamber of Commerce organizations in Illinois, the Des Plaines Chamber of Commerce & Industry creates opportunities while simultaneously connecting Chicagoland businesses, small and large.
One of the largest Chamber of Commerce organizations in Illinois, the Des Plaines Chamber of Commerce & Industry creates opportunities while simultaneously connecting Chicagoland businesses, small and large. Since 1934, the Des Plaines Chamber of Commerce & Industry has connected business, community, and government to promote a positive business climate in the northwest suburbs of Chicago. In 1989, the Des Plaines Chamber of Commerce & Industry founded the Des Plaines Chamber of Commerce & Industry Foundation to provide educational opportunities for community members. Programs include professional development seminars and workshops, scholarships, a business resource center, and support for young entrepreneurs.
When the Des Plaines Chamber had a temporary vacancy in its digital marketing work, Executive Director Andrea Biwer reached out to Rizzo Young Marketing LLC. Specifically, the Des Plaines Chamber needed to relaunch its social media presence, including Facebook, LinkedIn, Google My Business, Twitter, and Instagram. The Chamber also had a weekly email newsletter designed through Constant Contact, that wasn’t reaching its full audience. With Des Plaines being home to Rizzo Young, our team had local insight in tandem with the required social media marketing and email marketing skills needed to help the Des Plaines Chamber.
“Rizzo Young Marketing, LLC has been a wonderful partner and I highly recommend their marketing services for your business! The Chamber of Commerce started using them for our annual Career Fair and they helped us with ads on Instagram and Facebook. This helped our existing social media efforts to gain followers and people sharing the posts. We were able to reach over 65K people as a result of their efforts. Also, we are currently working with them on redesigning all our e-marketing (E-newsletters and other various social media sites, etc.) and they are doing an awesome job with seeing our vision and making it even better with their creativity!”
Rizzo Young Marketing LLC began by taking stock of the Chamber’s legacy. Having been around for nearly 100 years, the Des Plaines Chamber of Commerce fashioned a rich history and countless mutually beneficial programs for the Chicagoland community. Rizzo Young endeavored to incorporate those elements into its social media initiative and email marketing campaigns, assuaging relationships of the past while concurrently connecting with those of the future.
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MBSQuoteline
MBSQuoteline delivers real-time mortgage-backed securities prices live, right as trades happen. Get up-to-the-minute mortgage market news and analysis as events occur, and ongoing mortgage rate trends, all sent straight to your computer, mobile device, tablet, or email
MBSQuoteline delivers real-time mortgage-backed securities prices live, right as trades happen. Get up-to-the-minute mortgage market news and analysis as events occur, and ongoing mortgage rate trends, all sent straight to your computer, mobile device, tablet, or email. With their state-of-the-art proprietary software loan originators obtain cutting-edge data, covering market news and trends, ensuring that they have a reliable competitive advantage to meet their clients’ expectations.
MBSQuoteline first contacted Rizzo Young Marketing LLC with an inquiry related to another one of our digital marketing and advertising agency’s clients. Through a few conversations, it was soon noticeable that although their product offered excellent value, part of MBSQuoteline’s challenge endured through its search engine optimization and social media strategy. Because of this, their mortgage-backed securities analysis tool was only getting through to a limited portion of the mortgage, banking, and real estate industries.
“Rick and Maria are pros in the social media realm. Can’t recommend them highly enough. Every metric imaginable shows our digital footprint has grown exponentially since we began working with them.”
Rizzo Young Marketing LLC began by reinventing the MBSQuoteline Facebook and LinkedIn aesthetic, before shifting goals towards establishing a following, engaging with their social media audience, and converting those viewers over to website visitors. On the SEO end, Rizzo Young concentrated primarily on their blog section, derived from their insight, weekly MortgageTime newsletters. The result of these efforts led to magnanimous growth in their organic search and social media traffic, as well as analytics implemented towards monitoring that traffic.
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Accurate Auto Clinic
When your vehicle runs into trouble, Accurate Auto Clinic emphasizes timely and convenient repair for its clientele. Requiring Automotive Service Excellence certifications, Accurate Auto Clinic settles for nothing less than excellence.
When your vehicle runs into trouble, Accurate Auto Clinic emphasizes timely and convenient repair for its clientele. Requiring Automotive Service Excellence certifications, Accurate Auto Clinic settles for nothing less than excellence. With a friendly staff and a complimentary concierge vehicle service, this Chicagoland auto repair business has clients back on the road the very same day.
Accurate Auto Clinic wanted to convey its disposition towards quality auto repair care. The one issue is that the Illinois-based auto repair business was missing out on key features implemented via local search channels. Business owner and former Des Plaines alderman Mike Charewicz contacted Rizzo Young Marketing LLC to facilitate a solution as well as to grow their current Facebook and Google My Business listings.
“Great people to work with—Honest and courteous(—Great results, too.”
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DAK Services
As a full-service telecommunications equipment provider with an emphasis on personal service, DAK Services is the dedicated resource for telecom solutions. Providing sales, service, and installation of new and refurbished telecommunications equipment, the quality of the equipment, system, and support are vital to the success of any business.
As a full-service telecommunications equipment provider with an emphasis on personal service, DAK Services is the dedicated resource for telecom solutions. Providing sales, service, and installation of new and refurbished telecommunications equipment, the quality of the equipment, system, and support are vital to the success of any business. When DAK Services partners with a business or organization, their goal for their extensive client roster is clear: stay in communication with the most important person on the planet…your customer.
A thriving Chicagoland telecommunications business, owner and operator David A. Kosar (DAK) dedicates his workweek to assisting clients with their business phone systems, on-hold messaging and music, and structured cabling. But while David is doing that, he needed a trustworthy partner to lead the marketing and advertising machine. The Rizzo Young Marketing LLC team strategically emphasized the fundamental practicality for modernizing the DAK Services website, effectuating a dependable social media presence, and staying in front of the DAK Services customer base via a quarterly email marketing newsletter.
“Rick and Maria just built me a new fantastic website along with helping improve my digital presence. I could not have done it without you.”
With the website redesign, Rizzo Young Marketing LLC embedded a testimonial galley in Squarespace, allowing DAK Services to capitalize off the positive feedback accumulated since its inception. In addition, Rizzo Young also shined more of a spotlight on the key DAK Services solutions partners, including Avaya, NEC, Nortel, On-Hold Plus, Poly (formerly Polycom and Plantronics), and Zultys. With the quarterly email newsletter, keeping the marketing with Squarespace made sense as it allowed for seamless integration of the DAK Services brand identity. Finally, Rizzo Young progressed the digital footprint across key social media platforms, such as Facebook, LinkedIn, and Google My Business, staying in front of current and prospective telecom customers.
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TitleStar
TitleStar, LLC (formerly Real Estate Title Company) is a title insurance and escrow firm based in the heart of the Chicago Loop. Backed by a law firm touting over 400 experienced attorneys, TitleStar has the support and resources to carry out real estate closings throughout the great state of Illinois.
TitleStar, LLC (formerly Real Estate Title Company) is a title insurance and escrow firm based in the heart of the Chicago Loop. Backed by a law firm touting over 400 experienced attorneys, TitleStar has the support and resources to carry out real estate closings throughout the great state of Illinois. Through their plethora of services, experienced team, and convenient location, we make property closings simple.
TitleStar synced up with Rizzo Young Marketing LLC at a time of monumental transition. The title insurance firm commenced a rebranding effort from the previous name of Real Estate Title Company, but the title firm was also growing its identity in relation to the Chicagoland area. After meeting the Rizzo Young team, it was clear that the very first stop on the rebranding journey was developing a new website to represent the face of TitleStar heading into the next decade.
“Amazing team to work with. Super responsive, thorough, and hands-on. They are a tremendous asset to getting TitleStar, LLC into the social media world. Would recommend them to any new or already established business for all their marketing needs.”
At the surface level, Rizzo Young Marketing LLC quickly realized that a modern design was absolutely necessary for the TitleStar reboot. Building the title insurance company’s website through Squarespace ensured a seamless transition. Beyond that, the firm previously implemented several lengthy contact forms, each with a unique purpose. However, this was effortlessly mitigated by creating one form that allows the user to choose their own path via Formstack. To date, TitleStar serves real estate attorneys, real estate brokers, home sellers, and prospective homebuyers across Illinois, extending their brand’s reach every day.
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Frisbie Senior Center
Explore together. Learn together. Be together. The Frisbie Senior Center helps its Chicago Northwest Suburban members to do all of the above in a 20,000 square foot, safe, ADA-accessible facility. Through the continued efforts of its leadership, the Frisbie Senior Center has revolutionized itself into a state-of-the-art complex.
Explore together. Learn together. Be together. The Frisbie Senior Center helps its Chicago Northwest Suburban members to do all of the above in a 20,000 square foot, safe, ADA-accessible facility. Through the continued efforts of its leadership, the Frisbie Senior Center has revolutionized itself into a state-of-the-art complex. However, a state-of-the-art complex requires a state-of-the-art website presence.
After Rizzo Young Marketing LLC joined the Des Plaines Chamber of Commerce & Industry, our team quickly met a representative of the Des Plaines-based nonprofit. While the Frisbie Senior Center had a previous website designed several years prior, it was time for a modern update that could allow its team members to concentrate more on donations as well as provide several crucial pieces of information that weren’t included previously.
“So very impressed from beginning to end. Questions and concerns were answered within hours. Rizzo Young made certain that my website reflected our mission statement. Very user-friendly.”
Rizzo Young Marketing LLC designed the new Frisbie Senior Center website through Squarespace. While the donation button was less visible on the original website, Rizzo Young ensured that it would be highlighted, linking directly to the facility’s PayPal account. In addition, Rizzo Young created an extensive events page. While the previous website linked to a third-party tool, the new Squarespace had every event built-in as a separate page; generating a monumental boost towards search engine optimization. Finally, Rizzo Young incorporated several other additions, developing talking points around volunteerism, community partnerships, and the Once & Again Resale Shop.
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RAM Communications
As the world shifts rapidly, technology is developing at a faster pace than ever before. At the crux of the telecom and cybersecurity evolution lies RAM Communications, a business spanning two decades and clientele across the country.
As the world shifts rapidly, technology is developing at a faster pace than ever before. At the crux of the telecom and cybersecurity evolution lies RAM Communications, a business spanning two decades and clientele across the country. Collaborating alongside goliath organizations like Mather LifeWays, Francesca’s Restaurant Group, and TLC Ingredients, while simultaneously covering Arlington Heights, Glen Ellyn, and Park Ridge, RAM Communications solves a wide array of infrastructure challenges on a daily basis.
When first approaching Rizzo Young Marketing LLC, RAM Communications had a straightforward digital marketing strategy, consisting of a website, monthly email marketing newsletter, and a budding YouTube channel dedicated to teaching viewers “telecom 101”. Because owner Rob McCoy ran the business as well as resolved telecom issues alongside his team, generating a consistent marketing and advertising initiative was challenging. In addition, Rizzo Young noticed that RAM Communications lacked a social media presence, leading to missed opportunities. Looking forward, RAM Communications wanted to conduct a quarterly webinar initiative alongside key telecom solutions partners, such as Masergy, Big Leaf, and Access One.
“Rick and his partner bring a disciplined and focused approach to social media marketing. We’ve found their advice insightful and their support work is timely and on point. Rick is willing to take the time to learn our business and cater his approach to our needs.”
Rizzo Young Marketing LLC quickly realized that education was paramount to the RAM Communications brand, so it became a focal point of its digital marketing and advertising strategy going forward. More significantly, Rizzo Young sought to embed every element of the current RAM Communications online presence, guiding prospective clients and current RAM Communications partners from one piece of content to the next, creating a full-featured digital magnetism.
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Illinois Property Inspections
Home inspections are often seen as the “make or break moment” of the real estate closing process. With Illinois Property Inspections, prospective owners are presented with quality information to help them land the property of their dreams.
Home inspections are often seen as the “make or break moment” of the real estate closing process. With Illinois Property Inspections, prospective owners are presented with quality information to help them land the property of their dreams.
When you own a business, you tend to wear many hats. For Jim Ross, owning Illinois Property Inspections meant conducting the actual residential and commercial home inspections, while simultaneously driving his company forward. After approaching Rizzo Young Marketing LLC, Jim Ross made it clear that while his business was technically based in Park Ridge, Illinois, he accommodates clientele throughout the entire state. As a jumping-off point, Rizzo Young recommended building a website and a social media presence, however, Illinois Property Inspections also had an extensive email list of Realtors, real estate attorneys, and mortgage lenders. This led Rizzo Young to design a monthly email marketing newsletter to gain traction with the audience, first via MailChimp, before eventually migrating to Squarespace.
“Great to work with. They really helped me grow my business over the last 3 months. Very flexible and quick to get things done.”
As a result of Rizzo Young’s efforts and Jim Ross’ tenacity as a business owner, Illinois Property Inspections was off and running in a couple of months. To date, Illinois Property Inspections accumulated over 70 client testimonials, which were eventually funneled into the brand’s digital marketing strategy. In addition, Jim Ross later embarked on a search engine marketing strategy, focusing primarily on Google Ads which led to a favorable return on investment for the Illinois-based home inspection business.
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Fibrenew North Shore
Branching off from the globally-focused Fibrenew International, the Fibrenew North Shore team members are experts in luxury leather, plastic, and vinyl restoration. All along Chicago’s North Shore, they show residences and commercial entities why they should repair, not replace.
Branching off from the globally-focused Fibrenew International, the Fibrenew North Shore team members are experts in luxury leather, plastic, and vinyl restoration. Catering to residential and commercial clients alike, Fibrenew North Shore repairs, restores, and cleans furniture and equipment, helping brands reflect a quality image and pragmatism towards their customers. All along Chicago’s North Shore, they show residences and commercial entities why they should repair, not replace.
Owner Philip King surmounted a daunting task when he stepped into the world of Fibrenew. Not only was he launching a new business venture, he was doing so near the beginning of the coronavirus pandemic. While there was a lot of risk in the initiative, Rizzo Young Marketing LLC collaborated with him on a game plan to set Fibrenew North Shore up for success through the many years to come.
“I recently started my own business, five months before COVID-19 shut everything down. I could tell from the beginning Rick Young was a straight shooter and very proper and smart. I decided to spend working capital from the deferred expenses and hired Rizzo Young to handle my Facebook and Instagram marketing. Looking back, I couldn’t have made a better decision to hire Rizzo Young. Rick and his team are creative, prompt, forward-thinking, very well-versed in the latest marketing tech and bottom line, nice people who I trust. I’d highly recommend Rizzo Young’s services; they are a top-notch organization.”
Given that Fibrenew North Shore’s “product” lies in the quality of its work, the brand mandated a strong emphasis on visual material. To fuel this strategy, Rizzo Young and Fibrenew North Shore joined forces on a series of before-and-after-style content, taking a “show, don’t tell” position on why customers should choose Fibrenew. From a social media marketing and advertising standpoint, this shot Instagram and Facebook towards the top of the list for starting platforms, though Rizzo Young would later enhance the LinkedIn and Google My Business presence as well. Similarly, Fibrenew North Shore continually added contacts to a lengthy email list, generating a compelling case for a regular email marketing newsletter, where Fibrenew was able to share samples of their work, client testimonials, and the latest offers presented by the brand.
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